No longer to content to lay claim to being the world’s largest scientific collaboration, it seems CERN, which operates the Large Hadron Collider, is now flexing its viral marketing muscles. I had a good laugh at this and can barely wait to share it with my son in the morning.
In their 2007 bestseller Wikinomics, Don Tapscott and Anthony Williams taught the world how mass collaboration was changing the way businesses communicate, compete, and succeed in the new global marketplace. But much has changed in three years, and the principles of wikinomics are now more powerful than ever. In this new age of networked intelligence, businesses and communities are bypassing crumbling institutions. We are altering the way our financial institutions and governments operate; how we [...]
Comments
[...] of ‘viral marketing.’ Burger King is the master of viral marketing.I give you The Burger King The Large Hadron rap – anthonydwilliams.com 01/08/2009 No longer to content to lay claim to being the world’s largest [...]
What a fantastic resource your website is. Thanks!!