Most web 2.0 fanatics have long known about Sweden’s foray into Second Life. Michelle Springer at the Library of Congress just alerted me to the Swedish Institute’s blog, where they chronicle their experiences running the virtual embassy. It’s worth checking out if your organization is curious about the opportunities and challenges of establishing and managing an organizational presence in Second Life.
In their 2007 bestseller Wikinomics, Don Tapscott and Anthony Williams taught the world how mass collaboration was changing the way businesses communicate, compete, and succeed in the new global marketplace. But much has changed in three years, and the principles of wikinomics are now more powerful than ever. In this new age of networked intelligence, businesses and communities are bypassing crumbling institutions. We are altering the way our financial institutions and governments operate; how we [...]
